For brand owners
We don't just warehouse brands. We build them.
If you have a non-alcoholic brand and you want the Mid-Atlantic, this is the fastest path to shelf. We have direct relationships with grocery, convenience, drug, mass, club, and institutional foodservice across four states and the District.
305+
Mela Water stores placed in five weeks
22+
Brands currently in the portfolio
59+
Cities and markets covered
What a Blue Ridge launch looks like
- 1
Territory and channel plan
We map your brand against our route structure and tell you honestly which channels will move it and which will sit.
- 2
Authorization and paperwork
New item forms, chain authorizations, and DSD setup handled by our team, not yours.
- 3
Street-level placement
Our reps walk the brand into accounts personally. Cold box placement, not a slot on the bottom shelf in the back.
- 4
Cooler and display support
Branded refrigeration and rack placement in qualified accounts to get cold facings from day one.
- 5
Velocity reporting
You see what's selling where, by account and by week — so you know where to spend marketing dollars.
Our footprint
Deepest contractor coverage across the Mid-Atlantic — plus vetted carriers in all 50 states, verified with POD on every stop. See state-by-state coverage →
Apply for a shelf test
The deal is simple: you ship product to our warehouse, we place one case in qualified stores on our routes — zero risk to the store, zero slotting fee to you. If it sells, the account orders for real and you get velocity data by store. If it sits, nobody lost anything but a case.